Tricks To Monitor Your Web Site Daily Traffic

Knowing how much website traffic you have is crucial. By careful monitoring you could actually increase your visitors. But, how do you do it cheaply and effectively?

There are loads of different applications to monitor your site visitors, lots of free, several paid for. But, as a web site owner you need to know how lots of people are finding your website and how they are finding your site in order to be able to target your visitors building schemes.

So first, what is a suitable tool for tracking your website visitors? Well the most popular tool is also a free tool and it should come as no surprise that it is from the master of the internet, Google.

Google’s Analytics program is the best website traffic tool that I have seen, by a long way. And I have tried loads of similar tools for tracking, several free and several paid for. But, Analytics tells you lots about your visitors that you will want to know, and plenty more besides.

Sign up for an account, spend 2 minutes installing the code to the footer of your website and come back the next day to review your stats.

It is nearly that straightforward. On occasion you may get some strange data reported or want immediate access to your statistics. If, let’s say, you are running an advert on the radio then it is prospective that through the day you will want to watch its effect. But Analytics does not handle this. In fact, there is currently no hour by hour reporting, only day by day.

So it is also well worth installing a reporting tool that gives you immediate feedback, but not so much detail and power as Analytics. For sites I use WordPress Stats, there will be equivalents for other blogs and other free tools for web sites.

With a pair of statistics tools implemented you are ready to watch your traffic whenever you need to whilst having the backup that if one shows a few funny data, you could cross check with the other whether the data is wrong or your website is experiencing something strange.

Now that you have your visitors tracking in place, it is just a matter of watching what is happening. Take a look at what keyword terms are sending you visitors and which pages are receiving visitors and use that to make changes. For example, I noticed that one informational page on my own web site was getting heaps of visitors for people looking for a service I didn’t offer, but I was able to add an affiliate link for these visitors.

Once you have implemented a couple of tools it could be quite good fun to experiment with them and to learn your way round them. Hopefully, in the process, you will discover the secrets of your own web site traffic and learn how to increase it.

Written by Keith Lunt, who offers website design in Southport. For more useful tips about good web design call into the blog.

People who are surfing for information about the topic of web traffic, then make sure to go to the page that was quoted right in this passage.